Enterprise Resource Planning: Sales and Marketing
Posted on October 29, 2009
A basic look into the applicability of ERP to the sales and marketing operation of a manufacturer of small motors. From the Resource, a look at the company’s problems with current order acquisition, operations, distribution, and accounting systems prior to choosing and deploying ERP:
- Information supplied to sales force inaccurate
- Customers requesting reduced lead times
- Credit system inconsistent, producing collection problems
- Service calls lack warranty information
- Quality control system not integrated
The company’s competition has eliminated these problems.
Link to Resource: Enterprise Resource Planning : Sales and Marketing | PowerPoint
Source: Mary Sumner
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